sold by
Shop now Real food for really good dogs
Feed the dog who makes your whole day.
Butcher-cut USA beef, gently freeze-dried into a complete meal and one-ingredient treats. All the raw-food goodness. None of the frozen-log chaos.
Choose the first bag Available now
Free U.S. shipping at $120 · this meal is $70.70 below.For U.S. orders, food items are non-returnable. Policy · Questions?
- Complete & balanced meal
- Single-ingredient treats
- Pantry simple
Start with one easy yes
Picture tomorrow morning. What would make that tail move first?
You already notice what goes in the bowl. Choose the first little win that feels most like your dog.
This is the whole point
They don’t save their joy for special occasions.
You walk through the door and the whole dog shows up. Every time. Feed that kind of love with food that shows up, too—real ingredients, real aroma, real bowl-licking enthusiasm.
Hear the bag crinkle. Watch the ears lift. That’s the moment.
Start with the mealRaw, without the ritual
The bowl you want to feed. The routine you can actually keep.
Freeze-drying removes moisture so the food stays shelf-stable. The result waits in the pantry, not beside the ice cream.
- Real food leadsButcher-cut beef, nutrient-rich organs, sweet potato, and whole-food support.
- Warm-bowl aroma in minutesA splash of warm water wakes up the smell before the bowl hits the floor.
- Built for real lifeNo thaw schedule. No cooler negotiation. Just scoop, splash, serve.
COMPLETE& BALANCED
30 OZdaily meal
USA BEEFat the core
From pantry to tail-thump
Scoop. Splash. Serve.
Three tiny actions. One very loud dinner review.
No thawing. No portioning a frozen log. It lives where breakfast should.
Give the real-food pieces a few minutes to drink it in and wake up the beefy aroma.
Listen for the bowl, the tags, the tail. You’ll know exactly when it lands.
Turn the bag around
Nothing important is hiding behind the headline.
Beefy-Tato is a complete and balanced beef-and-sweet-potato recipe, with clear feeding guidance right on the bag. Begin by mixing it into the old food, then transition over 7–10 days.
40% min crude protein486 kcal per cupAll life stages AAFCO-profile formulation
Recognizable on purpose
If it doesn’t look like food, it doesn’t belong in the bowl.
Butcher-cut beefBeef liver & kidneySweet potatoBroccoliBlueberryPumpkin
The clean reward
OneIngredientBeef
For every little win
Make “good dog” feel huge.
The sit. The stay. The brave bath. The Tuesday-afternoon existence. Mark it with 100% pasture-raised USA beef—freeze-dried raw and nothing else.
Train
Break each piece down for quick, high-value feedback.
Reward
Hand one over whole when the moment deserves more.
Top
Crumble over the bowl and make an ordinary meal exciting.
100% beef16 ozMade in USA
Add Beef Noms The useful middle ground
Raw nutrition. Kibble-level convenience. No compromise ritual.
| What daily feeding asks of you | HeyPup freeze-dried raw | Standard kibble | Frozen raw |
|---|---|---|---|
| How it is prepared | Raw before freeze-drying | Usually cooked and extruded | Raw and frozen |
| Shelf-stable pantry storage | Yes | Yes | Requires cold storage |
| No thaw schedule | Yes | Yes | Typically no |
| Serving routine | Scoop + add warm water | Serve dry or add water | Thaw before serving |
| Travel storage | Shelf-stable bag | Shelf-stable bag | Keep frozen or chilled |
Choose your first happy dance
The meal. The reward. Or the whole good-dog routine.
One fills the bowl. One fills the treat pouch. Add either bag—or both—then choose your quantities before checkout.
Free U.S. shipping at $120. Both bags total $88.50—$31.50 below the threshold.For U.S. orders, food items are non-returnable. Read the policy or contact Rarely about damaged or incorrect orders.
The mealComplete & balanced
Fills the everyday bowl with beef, organs, sweet potato, and supporting natural ingredients.
The rewardOne ingredient
Fills the training pouch with 100% pasture-raised beef. A treat or topper—not a complete meal.
Replaces the daily bowlThe complete meal
Complete & balanced • 30 oz
Beefy-Tato
Freeze-dried raw food made with beef, organs, sweet potato, and other natural ingredients for everyday nutrition.
- Its job
- Breakfast and dinner
- What’s inside
- Beef + organs + sweet potato
- Energy
- 486 kcal per cup
- How to use it
- Serve as the complete meal; transition over 7–10 days
- After opening
- For best quality, use within 30 days
Formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages, including growth of large-size dogs (70 lb or more as an adult).
- No added grains, gluten, or fillers
- No artificial flavors or colors
- 40% minimum crude protein · 27% minimum crude fat
$49.30
Rewards, trains & topsThe one-ingredient treat
Single ingredient • 16 oz
100% Beef Dog Noms
Premium USA-sourced beef, freeze-dried raw with no fillers, no junk, and nothing artificial.
- Its job
- Training, rewarding, and topping
- What’s inside
- 100% pasture-raised beef
- How to use it
- Hand over whole, break into pieces, or crumble on the bowl
- Easy to break into training-size pieces
- Freeze-dried for shelf-stable serving
- Made in the USA
$39.20
Before the first bowl
Good questions. Straight answers.
Still choosing? Start with the thing your dog does most: meals, treats, or—let’s be honest—both.
What exactly is freeze-dried raw?+
Freeze-drying removes moisture at low temperatures so the food can stay shelf-stable. Add warm water before serving Beefy-Tato for a softer, more aromatic bowl.
Does Beefy-Tato need refrigeration?+
No. The sealed package has a shelf life of up to two years without refrigeration. Keep it in a cool, dry place and, for best quality, use within 30 days after opening. Refrigerate any rehydrated leftovers.
Is Beefy-Tato a complete meal or a mixer?+
Either. It is formulated to meet the nutritional levels established by the AAFCO Dog Food Nutrient Profiles for All Life Stages, including growth of large-size dogs (70 lb or more as an adult). You can also feed a smaller amount as a mixer.
How much should I feed?+
Label starting amounts for complete-meal feeding are ½ cup at 6 lb, ¾ cup at 12 lb, 1¼ cups at 18 lb, 1½ cups at 25 lb, and 2¾ cups at 50 lb. Above 50 lb, add ½ cup for every additional 10 lb. Individual needs vary; transition over 7–10 days and always provide fresh water.
What is the difference between the two bags?+
Beefy-Tato is the complete daily meal: beef, organs, sweet potato, and supporting whole foods. Beef Noms are the one-ingredient 100% beef treat for training, rewarding, and topping.
How do shipping and returns work?+
Rarely offers free U.S. shipping at $120. For U.S. orders, food products cannot be returned. If an order arrives damaged, defective, or incorrect, contact Rarely immediately. See the full refund policy for details.
Tomorrow starts in the pantry
Make the next bag crinkle mean something better.
Real beef. A warm bowl. A dog who thinks this is the greatest day on earth—again.
Complete meal$49.30 · 30 oz